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Third Shift MillerCoors – Comicize Crave HP Execution

To create purchase intent and generate awareness for the Miller Coors beverage product, Third Shift, the CraveOnline homepage transformed into that of a comic book appearance, mirroring the look and feel of the Third Shift brand creatives. This execution brought Third Shift to life, creating awareness for the brand in a clever and impactful way.

Features

  • Unique, out of the box homepage "stunt" execution.

  • All content on homepage was transformed and "comic-ized".

View Demo